Research: Industry

 This is my Research Industry

What genre am I working on?

We specifically chose to do a found footage horror. This is in my opinion a very unique genre because not only its a horror, it has a very important sub-genre, found footage, which means it's been filmed using the handheld technique. 

Do I want my opening scene to be niche or mainstream?

We chose to produce a niche film because found footage is very known as a low budget film. This means that it doesn't qualify enough to become a mainstream film. Found footage is a sub-genre that has its specific target audience. The reason behind this is because this creates the suspension of realism to audience making them feel like they're part of the movie (situations).

What company would most likely produce my media text in the real world?

Throughout my research, I've discovered many companies that produce this particular genre and sub-genre. I personally think the collaboration between Blumhouse Productions and Paramount Pictures would be the best fit for my media to be produced by and or even distributed by. With their collaboration, it can help enhance my media's attention making the interested audience expand wider.

Who is their typical audience?

Blumhouse

Demographic: Any gender up to age 13 and above. Worldwide audience but specifically internationals. 

Psychographic: Anyone who is interested in the horror genre. Anyone who enjoys family-friendly horror films.

Paramount Pictures

Demographic: Focuses on any gender up to age 21 to 29. Typically targeted to "Gen Z" audience. Same goes to targeting international audience.

Psychographic: They pinpoint fans of specific genres such as sci-fi enthusiast or targeting true-crime aficionados. 

How big is the company? How long has it existed?

Blumhouse

Blumhouse Production is a leading force in the horror genre, which produces over 200 movies and television series with theatrical grosses of almost $6 billion at the global box office. This company was created in 2000s making it existing for over 24 years. This production was found by an American producer,  Jason Blum, because he wanted to create films with such low budget with a high-rewarding net worth.

Paramount Pictures

Paramount Pictures is a legendary producer and global distributor of film entertainment which has been creating more than 1,000 film titles. Its strongest genre is creating sci-fi / action. This company has a large net worth of $7.47 billion. This company was discovered in 1914, which makes it existing for over 110 years old, by Adolph Zukor with his two others; William Wadsworth Hodkinson, and Jesse L. Lasky. Adolph Zukorcreated this company to integrate film production, distribution, and exhibition to ensure greater control over the entire movie-making process.

What is their most successful product?

Reflection: I Barely put any pictures in here because I was doing this in a rush and i got this from my teammate Kristine.